SUBARU:
FACEBOOK “TIMBER” CANVAS AD

Beginning from a comically titled brief “Timber” resulted in an interactive Facebook canvas ad that playfully mimicked the well-known dating app Tinder. Following the app’s structure, users were invited to swipe through a collection of profiles with the ambition of finding their perfect match.  The twist however, each profile spotlighted a different U.S. national park that could be accessed by automobile and swiping right would led to a match with the 2018 Subaru Forester. 

Roles: graphic design, user experience, logo design, imagery, vector art illustration, layout

Deliverables: Facebook canvas ad, logo lockup